About Us












to the world of beauty solutions and inspiring ideas for you and your family!





























Introducing... Faberlic!
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Ranked 31st on the 2020 DSN Global 100 List of the world’s top direct selling companies.
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Listed as one of the Women’s Wear Daily’s Top 100 largest beauty manufacturers for 17 years.
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24 YEARS OF SUCCESSFUL BUSINESS (since 1997)
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1,500 NEW PRODUCTS ANNUALLY A wide selection of state-of-art household products
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MORE THAN 1,000 items in each catalog
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Millions of families around the world trust the quality we provide.
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10 MILLION CATALOGS circulated annually
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2020To keep up with our growth, we felt that our brand needed some refreshing. Introducing the New Faberlic... FABERLIC. BE YOUR BEST! Our company strives to open up new opportunities for inspiration by creating relevant and innovative products and promoting meaningful educational projects and social initiatives.
In the same year, we released the long-awaited fifth generation of our oxygen cosmetics brand Global Oxygen, the innovative cosmetics solution with maximum concentration of oxygen complex from the Faberlic Labs. -
2019Faberlic made a real breakthrough in fashion, setting a global precedent: For the first time in history, a cosmetics brand with a multi-million audience launched its own clothing line. The premiere show of the first Faberlic Couture Fall–Winter 2019/20 Collection took place on the runway during the Moscow Fashion Week at Gostiny Dvor. Our Couture Collection inspired our Faberlic Premier Collection, which went on sale in the fall of 2019.
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2018We added two more celebrity collaborations in our portfolio. Together with actress and filmmaker Renata Litvinova, we launched an exclusive fragrance and a makeup line, and with actress Yulia Vysotskaya, a collection of stylish kitchen accessories.
In the same year, by further developing our Faberlic Oxygen Cosmetics brand, we won widespread acclaim for the new innovating brand product Expert Skin Activator, a three-stage rejuvenation program aimed at working in the deep layers of the epidermis. Cascading hydration is achieved through a combination of hyaluronic acids of different molecular weights. -
2017In 2017, Faberlic co-created two collections with designer Valentin Yudashkin. We applied the principles of haute couture to casual clothing. The Faberlic by Valentin Yudashkin Collection consist of three fragrances: two for women and one for men. This Collection has become a huge hit!
In late spring to early summer 2017, Faberlic opened its own sewing production facilities in the Ivanovo Region. Now, the sewing of clothes, underwear, and hosiery is completed in Russia. -
2016The fall of 2016 was marked by the collaboration between Faberlic and Russian designer Alena Akhmadullina. The designer’s creations were presented at the largest fashion event of the year—the Mercedes-Benz Fashion Week in Moscow—and made a splash!
In 2016, Faberlic merged with the premium brand Florange, the leader in direct selling of women's and men's underwear and designer accessories, as well as the Denas MS brand that specializes in innovative medical devices. -
2015Ese mismo año, Faberlic se fusionó con la marca premium Florange, líder en la venta directa de ropa interior femenina y masculina, joyas y accesorios de diseño, y con la marca Denas MS de dispositivos médicos únicos.
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2013-2014Faberlic entered the fashion market by launching the production and sale of children's clothing. Faberlic released clothing collections created by Italian fashion designer Germana Trovato, who previously worked with such brands as Ralph Lauren, Max Mara, Kiko, etc. In fashion, Faberlic employs the same strategy as in fragrance and beauty products: To make high quality products affordable, Faberlic develops innovative technologies by conducting its own research while keeping the prices low.
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2011-2012These years are marked by our mergers and collaborations: Faberlic merged with Edelstar, Infinum, and Sengara to produce health and beauty products. Each of the brands had accumulated years of customer experience, and many of their designs would later inspire Faberlic’s new categories and product lines. Faberlic catalog became an all-in-one utility: Now, all you need for home, beauty, and health, you can find in one place!
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2009-2010In collaboration with others, we helped establish an NGO dedicated to forest restoration. We hope to educate people about forests to combat the environmental damage.
We have reorganized our logistics model—and grew from 200 to 2,000 points of sale and delivery. We have also transitioned to our new web platform: Our customers can now place orders online. -
2003-2005Faberlic became the largest Russian direct selling company in the CIS and Baltic markets. Our company opened its representative offices in 15 countries, ranking 87th in the WWD Magazine's Top 100 largest perfume and cosmetics companies in the world (as listed by WWD Beauty Report International).
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1997Young Russian entrepreneur Alexey Nechaev founded the first direct selling company in Russia, Russian Line. Alexey Nechaev became aware of the ingenious discovery by Soviet scientists—perfluorocarbon emulsions (PFCs) capable of capturing oxygen from the air and delivering it to the deep layers of the skin, making skin cells younger. He patented the new technology, and the first Oxygen Cosmetics products were offered to consumers in Russia.
OUR TIMELINE
OUR TIMELINE
OUR TIMELINE
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2020To keep up with our growth, we felt that our brand needed some refreshing. Introducing the New Faberlic... FABERLIC. BE YOUR BEST! Our company strives to open up new opportunities for inspiration by creating relevant and innovative products and promoting meaningful educational projects and social initiatives.
In the same year, we released the long-awaited fifth generation of our oxygen cosmetics brand Global Oxygen, the innovative cosmetics solution with maximum concentration of oxygen complex from the Faberlic Labs. -
2019Faberlic made a real breakthrough in fashion, setting a global precedent: For the first time in history, a cosmetics brand with a multi-million audience launched its own clothing line. The premiere show of the first Faberlic Couture Fall–Winter 2019/20 Collection took place on the runway during the Moscow Fashion Week at Gostiny Dvor. Our Couture Collection inspired our Faberlic Premier Collection, which went on sale in the fall of 2019.
-
2018We added two more celebrity collaborations in our portfolio. Together with actress and filmmaker Renata Litvinova, we launched an exclusive fragrance and a makeup line, and with actress Yulia Vysotskaya, a collection of stylish kitchen accessories.
In the same year, by further developing our Faberlic Oxygen Cosmetics brand, we won widespread acclaim for the new innovating brand product Expert Skin Activator, a three-stage rejuvenation program aimed at working in the deep layers of the epidermis. Cascading hydration is achieved through a combination of hyaluronic acids of different molecular weights. -
2017In 2017, Faberlic co-created two collections with designer Valentin Yudashkin. We applied the principles of haute couture to casual clothing. The Faberlic by Valentin Yudashkin Collection consist of three fragrances: two for women and one for men. This Collection has become a huge hit!
In late spring to early summer 2017, Faberlic opened its own sewing production facilities in the Ivanovo Region. Now, the sewing of clothes, underwear, and hosiery is completed in Russia. -
2016The fall of 2016 was marked by the collaboration between Faberlic and Russian designer Alena Akhmadullina. The designer’s creations were presented at the largest fashion event of the year—the Mercedes-Benz Fashion Week in Moscow—and made a splash!
In 2016, Faberlic merged with the premium brand Florange, the leader in direct selling of women's and men's underwear and designer accessories, as well as the Denas MS brand that specializes in innovative medical devices. -
2015Ese mismo año, Faberlic se fusionó con la marca premium Florange, líder en la venta directa de ropa interior femenina y masculina, joyas y accesorios de diseño, y con la marca Denas MS de dispositivos médicos únicos.
-
2013-2014Faberlic entered the fashion market by launching the production and sale of children's clothing. Faberlic released clothing collections created by Italian fashion designer Germana Trovato, who previously worked with such brands as Ralph Lauren, Max Mara, Kiko, etc. In fashion, Faberlic employs the same strategy as in fragrance and beauty products: To make high quality products affordable, Faberlic develops innovative technologies by conducting its own research while keeping the prices low.
-
2011-2012These years are marked by our mergers and collaborations: Faberlic merged with Edelstar, Infinum, and Sengara to produce health and beauty products. Each of the brands had accumulated years of customer experience, and many of their designs would later inspire Faberlic’s new categories and product lines. Faberlic catalog became an all-in-one utility: Now, all you need for home, beauty, and health, you can find in one place!
-
2009-2010In collaboration with others, we helped establish an NGO dedicated to forest restoration. We hope to educate people about forests to combat the environmental damage.
We have reorganized our logistics model—and grew from 200 to 2,000 points of sale and delivery. We have also transitioned to our new web platform: Our customers can now place orders online. -
2003-2005Faberlic became the largest Russian direct selling company in the CIS and Baltic markets. Our company opened its representative offices in 15 countries, ranking 87th in the WWD Magazine's Top 100 largest perfume and cosmetics companies in the world (as listed by WWD Beauty Report International).
-
1997Young Russian entrepreneur Alexey Nechaev founded the first direct selling company in Russia, Russian Line. Alexey Nechaev became aware of the ingenious discovery by Soviet scientists—perfluorocarbon emulsions (PFCs) capable of capturing oxygen from the air and delivering it to the deep layers of the skin, making skin cells younger. He patented the new technology, and the first Oxygen Cosmetics products were offered to consumers in Russia.
FABERLIC’S
CORE VALUE:
WIDE SELECTION
OF PRODUCTS + AFFORDABLE
PRICES
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OXYGEN COSMETICS
For 23 years, our research & development facilities have perfected the oxygen complex formulas. Each new generation of the Faberlic oxygen cosmetics brand improves the efficiency of oxygen delivery and energy release.
Read more > -
MAKEUP
Wide selection of products with innovative formulas at affordable prices. As you apply your makeup, Faberlic beauty products not only transform your look but also take care of your skin. As a sign of recognition by international industry leaders, our new products and formulas are created in collaboration with European luxury brands.
Read more > -
PERSONAL CARE
Faberlic offers a wide selection of product categories for personal care and hygiene. We offer original scents and expanding fragrance collections, stylish and colorful bottles, herbal and organic formulas.
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HAIR CARE, HAIRSTYLING, AND HAIR DYES
Choose products for your daily and professional hair care. We have products based on herbal extracts, innovative products with accumulative effect, solutions for specific hair types and scalp problems, and a salon line with active ingredients.
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Faberlic ofrece una amplia selección de categorías de productos para el cuidado y la higiene personal. Ofrecemos aromas originales y colecciones de fragancias en expansión, frascos elegantes y coloridos, fórmulas herbales y orgánicas.
The Faberlic portfolio features more than 70 original fragrances. We collaborate with the best French perfumers: Pierre Bourdon, Bertrand Duchaufour, Delphine Lebeau-Krowiak, Maurice Roucel, and other giants of the fragrance world.
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BEAUTY ACCESSORIES
We believe that proper skincare is not only about cosmetics but also about having little helpers that cleanse our pores, enhance the effect of other skincare products, and turn our daily routine into a beauty ritual. And our makeup brushes are worth a professional makeup certification!
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KIDS
Interesting and original products will not only please children and their parents but will also be useful and practical in everyday life. Bright backpacks, stylish school pencil cases, trendy lunch boxes, convenient water bottles, and practical thermoses will become your child's favorite accessories.
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FASHION CLOTHING
Up to four times a season, we launch trendy and stylish clothing collections for women and men. With innovative fabrics and original prints, we create special designs and collections in collaboration with famous designers. We offer a trendy wardrobe for any occasion at affordable prices.
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CHILDREN’S APPAREL
Whether your child is at home or at kindergarten, in school or attending a sports event, you’ll always be able to pick for her a comfortable dress or a stylish jacket by Faberlic. Cozy items from natural fabrics for newborns, toddlers, children, and teenagers at affordable prices.
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FOOTWEAR
Each season, we present trendy and comfortable collections at affordable prices. In our catalog, you can find footwear for any taste and budget—classic, casual, or super trendy. You don’t need to worry about picking them out—just take them all!
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ACCESSORIES
Fine jewelry, hats, shawls and scarves, bags and gloves, and, as we get closer to summer, beachwear items. With Faberlic, you can always find items that will complement your trendy look.
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LINGERIE AND SWIMWEAR
We have stylish cotton lingerie for every day, as well as romantic designs with lace and other feminine details for special occasions. We also have collections in plus sizes and of comfortable fit—for women with curves.
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HOSIERY
Basic models and fashionable trends for adults and children: whether it’s tights or stockings of interesting shades and designer details, socks for every day or socks for sports—all our products undergo quality control to ensure strength and durability.
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HOUSEHOLD CARE
No, these are not the common household chemicals... These are gentle as well as time-efficient home cosmetics with mild aromas and innovative formulas. All detergents are made of plant-based ingredients; they are eco-friendly and 100% safe for humans.
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HOMEWARE
Hundreds of home decorations and useful tchotchkes to create a nice, homely atmosphere and help you organize and clean your house. Faberlic kitchen cookware sets and accessories with become your best friends and help you perfect your culinary masterpieces.
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PET SUPPLIES
High-quality pet supplies that your pet will surely like. A line of grooming and hygiene products for dogs, puppies, cats, and other animals with safe formulas and pleasant aromas. Indulge your four-legged friends with Faberlic products.
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HEALTHY NUTRITION
We offer innovative food supplements that will provide your body with everything you need. We have developed weight management and healthy dieting programs. We’ll help you with healthy snacks and special preparations so that you can jumpstart a new life without stressing your body and mind.
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HEALTHY FOODS
Proper nutrition is fundamental to wellbeing and a strong immune system. Tasty and healthy products that are rich in vitamins, microelements, and superfoods. Ready-to-eat solutions for breakfast, lunch and dinner, low-calorie chocolate, herbal teas, and many other things.
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HEALTH GADGETS
Denas Therapy has existed for many years. This medical technology uses dynamic electroneurostimulation for a variety of therapeutic purposes. Several models of the Denas device are used to treat a number of health conditions.
Read more >
Quality Standards
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Halal Certificate
The products do not contain any ingredients that are prohibited for Muslims and are compliant with the Islamic canonical law.
View the Certificate >
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ISO 9001-2015
Quality management system for perfumery and cosmetics manufacturers.
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Good Manufacturing Practices (GMP)
The international quality standards ensuring that all our equipment, production methods, and technological processes are consistently produced and controlled according to quality standards. All products are subject to mandatory testing in accordance with GOST and SanPiN (Sanitary Regulations).
FABERLIC RESEARCH & DEVELOPMENT FACILITIES
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In-house innovative research laboratory.
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Collaboration with Russian universities and global research centers.
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10 R&D specialists.
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32 global patents, more than 250 unique formulas every year.
FABERLIC PRODUCTION
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The largest company in Russia since 2019.
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Production area of 2,500 m2 with advanced equipment and technologies.
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Annual output of 150 million beauty items.
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Annual output of over 1 million items.
44 COUNTRIES are our shipping destinations
MORE THAN 8,500 POINTS OF SALE and collection points around the world, with other delivery options available.
16 COUNTRIES with open Faberlic offices
TEAM
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CO-FOUNDER, BOARD MEMBER,
AND THE CREATIVE FORCE BEHIND
THE NECHAEV FAMILY CLUBElena NechaevaFor me, Faberlic is a beloved and dear company, where we have the opportunity to bring to life our wildest dreams and benefit many people. I have had a lot of special moments associated with this company; it would be difficult for me to single out any one thing.
The most precious memories for me are the release of our wedding fragrance Pour Toujours, the launch of a children's clothing collection, and of course the development and launch of an old dream of mine—a healthy food brand, the Nechaev Family Club. -
CHIEF OPERATING OFFICER (COO),
BOARD MEMBERALLA ANNIKOVAI like that Faberlic never stands still; it doesn’t rest on its laurels. We need to seek out new things all the time—to continue achieving more! This continual movement forward creates a unique atmosphere of creativity in the company, which is very motivating.
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CHIEF LEGAL OFFICER (CLO),
BOARD MEMBERMARGARITA MASLOVAFaberlic is a powerful and growing company that likes to challenge our entrenched notions and beliefs. As we conquer new markets and set new ambitious goals, we don’t waste time asking why. We just go ahead and search for the ways to do that. These are the paths of creative ideas, bright discoveries, and the horizons that we keep pushing further and further—all that a dynamic and constantly growing business needs.
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CHIEF NETWORKING
OFFICER (CNO)IRENA LUKIYANOVAI am so happy to be part of a company that provides people with endless opportunities for building a successful business, self-development, and learning. The Faberlic team is a team of strong leaders who love the work they do and confidently achieve their goals. And together we can achieve a lot!
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IT
DIRECTORVALERY KAPLENKOI believe that everyone who is associated with Faberlic makes this world a better place. Our mission is to change people's lives by providing them with new opportunities and expanding horizons. Faberlic is, first and foremost, the sum of its wonderful people: its employees, Registered Members and Leaders, and many others. They are strong in spirit, brave, and passionate about their work.
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RESEARCH & DEVELOPMENT
DIRECTORRIMMA KORNEEVAFaberlic means the 23 years of vibrant life, personal achievements, and victories. This is an important job that is also a lot of fun. We are a team of like-minded and creative people with a positive attitude in life. Here, you can find anything you need for your own self-realization. With Faberlic, your most daring plans and dreams just may come true!
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FASHION DIRECTORANDREY BURMATIKOV
Faberlic is one of the most dynamic, rapidly developing companies. It never stops moving forward, always eager to innovate in everything that has to do with essential products and activities. Faberlic allows us to realize the most amazing projects. We almost never hear the word “no.” Instead, it’s all about opportunity, development, and potential.
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DIRECTOR OF BRAND MARKETING,
BEAUTY PRODUCTSNATALIA BINATWhen your life is intertwined with a big company’s fate, your own life story becomes richer and more meaningful. Faberlic is a life story written by hundreds of its employees. Faberlic is made of people who truly love their work, burning with ideas and sharing their expertise and energy. Faberlic is a big family!
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DIRECTOR OF BRAND MARKETING,
FRAGRANCENATALIA ESHKININAFaberlic is like a perpetual motion machine. We never stand still: We always move around, searching for the new, the unusual, and the very best. We are in the business of making history. I am extremely happy to be a part of this company! Why? Because I love it! Because I love the work I do, the people I work with, and the output we want to share with our customers. Faberlic is my great love!
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DIRECTOR OF BRAND MARKETING,
HOUSEHOLD CHEMICALSEKATERINA LOBASOVAFaberlic is a company that allows us to grow. Faberlic teaches us that everything—and even more—is possible! This is a team of very caring and capable people, who enjoy both the journey and the destination. Every year, we hold a special forum at work, where we plunge into the collective energy of the like-minded people. These are the people who are responsible for creating the fascinating and promising world of Faberlic.
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MARKETING DIRECTOR,
HOMEWARE PRODUCTSREGINA OLENINAFaberlic is not just a job. For me, to begin with, it is a lifestyle and a mindset. This is a place of great opportunities: the opportunity to create new interesting products, the opportunity to grow and develop together with the company, and the opportunity to benefit and bring joy to other people. I am proud to be part of the Faberlic team.
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R&D PROJECT MANAGERALEXANDER KAZANSKY
I came to Faberlic when I was young. Over the years, I have gained a lot of experience and released thousands of products. The company has become my second home. I am proud to belong to this family, and I am glad that millions of consumers appreciated my contribution to our common cause!
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LOGISTICS DIRECTORANDREY KOSOV
When you work for a company with such a long history, it becomes inevitably something special. And when this company is also a leader in its industry, it feels really inspiring. Being involved in a great cause, sharing interests and goals with colleagues, an opportunity to share experience and knowledge, growing with your favorite brand, and realizing cool projects—what could be more interesting than that!
-
For me, Faberlic is a beloved and dear company, where we have the opportunity to bring to life our wildest dreams and benefit many people. I have had a lot of special moments associated with this company; it would be difficult for me to single out any one thing.
The most precious memories for me are the release of our wedding fragrance Pour Toujours, the launch of a children's clothing collection, and of course the development and launch of an old dream of mine—a healthy food brand, the Nechaev Family Club. -
I like that Faberlic never stands still; it doesn’t rest on its laurels. We need to seek out new things all the time—to continue achieving more! This continual movement forward creates a unique atmosphere of creativity in the company, which is very motivating.
-
Faberlic is a business. And for me, business is primarily about people and the relations between them. Faberlic has brought together many different, bright people. The wrestling of our differing ideas triggers our further development. Ours is such a diverse team that we often come up with unexpected and bold ideas.
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Faberlic is a powerful and growing company that likes to challenge our entrenched notions and beliefs. As we conquer new markets and set new ambitious goals, we don’t waste time asking why. We just go ahead and search for the ways to do that. These are the paths of creative ideas, bright discoveries, and the horizons that we keep pushing further and further—all that a dynamic and constantly growing business needs.
-
I am so happy to be part of a company that provides people with endless opportunities for building a successful business, self-development, and learning. The Faberlic team is a team of strong leaders who love the work they do and confidently achieve their goals. And together we can achieve a lot!
-
I believe that everyone who is associated with Faberlic makes this world a better place. Our mission is to change people's lives by providing them with new opportunities and expanding horizons. Faberlic is, first and foremost, the sum of its wonderful people: its employees, Registered Members and Leaders, and many others. They are strong in spirit, brave, and passionate about their work.
-
Faberlic is the power of Beauty, a team of like-minded people led by its bright leader. This is a “living" company that doesn’t hesitate for one moment to further its development or search for new ideas and solutions. You always have the opportunity to share your bold ideas and gain the support of your colleagues, who are willing to join you in moving forward towards the success! I believe it's important to take responsibility for our products and the decisions we make. It’s also important to take any opportunities that we’ve got forward!
-
Faberlic means the 23 years of vibrant life, personal achievements, and victories. This is an important job that is also a lot of fun. We are a team of like-minded and creative people with a positive attitude in life. Here, you can find anything you need for your own self-realization. With Faberlic, your most daring plans and dreams just may come true!
-
Faberlic is one of the most dynamic, rapidly developing companies. It never stops moving forward, always eager to innovate in everything that has to do with essential products and activities. Faberlic allows us to realize the most amazing projects. We almost never hear the word “no.” Instead, it’s all about opportunity, development, and potential.
-
When your life is intertwined with a big company’s fate, your own life story becomes richer and more meaningful. Faberlic is a life story written by hundreds of its employees. Faberlic is made of people who truly love their work, burning with ideas and sharing their expertise and energy. Faberlic is a big family!
-
Faberlic is like a perpetual motion machine. We never stand still: We always move around, searching for the new, the unusual, and the very best. We are in the business of making history. I am extremely happy to be a part of this company! Why? Because I love it! Because I love the work I do, the people I work with, and the output we want to share with our customers. Faberlic is my great love!
-
Faberlic is a company that allows us to grow. Faberlic teaches us that everything—and even more—is possible! This is a team of very caring and capable people, who enjoy both the journey and the destination. Every year, we hold a special forum at work, where we plunge into the collective energy of the like-minded people. These are the people who are responsible for creating the fascinating and promising world of Faberlic.
-
Faberlic is not just a job. For me, to begin with, it is a lifestyle and a mindset. This is a place of great opportunities: the opportunity to create new interesting products, the opportunity to grow and develop together with the company, and the opportunity to benefit and bring joy to other people. I am proud to be part of the Faberlic team.
-
I love Faberlic, and I find the company philosophy so close to my heart. Both my team and I are passionate about animal welfare, environmental, and healthy nutrition initiatives. I am proud to create products that help promote the idea of healthy nutrition. In Faberlic I work with like-minded people who share my views and values.
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Faberlic is synonymous with development, movement, and freedom, and in that, Faberlic seems to be in agreement with us. My team develops health and wellness products. This is not just a job, it is a way of life where we try to inspire people to be happy. We hope to show by our own example that being happy is not difficult at all!
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For me, Faberlic is a unique company. We are always about nonstandard solutions and challenges to our competitors. Faberlic is a dynamic and interesting workflow, which opens up new opportunities for Registered Members, Customers, and our entire team! We are always open to cool projects, innovative ideas, and unlimited growth.
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Ambitious, bold, bright, the leader of the beauty market. All this can be said about Faberlic. But don’t just leave it there, predict the next trends, don’t just keep up with the times—be a couple of steps ahead—these are our main principles!
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I came to Faberlic when I was young. Over the years, I have gained a lot of experience and released thousands of products. The company has become my second home. I am proud to belong to this family, and I am glad that millions of consumers appreciated my contribution to our common cause!
-
Faberlic is a never-ending stream of new ideas, projects, interesting tasks, where everyone shares a piece of themselves. With all these pieces, we build a strong chain of inseparable links. This is what a teamwork is about! Only by holding hands together, trusting and helping each other, we manage to overcome any difficulties, bring the brightest ideas to life, and create interesting products!
-
When you work for a company with such a long history, it becomes inevitably something special. And when this company is also a leader in its industry, it feels really inspiring. Being involved in a great cause, sharing interests and goals with colleagues, an opportunity to share experience and knowledge, growing with your favorite brand, and realizing cool projects—what could be more interesting than that!